Once we spot a potential product, our evaluation process is thorough and multifaceted. We assess each product on several key factors:
- Functionality: Does the product effectively solve a problem or improve upon an existing solution?
- Design Aesthetics: Is the product visually appealing, and does it exhibit exceptional design quality?
- User Experience: Is the product intuitive and easy to use? We consider feedback from user testing to ensure the product meets real-world needs.
- Market Viability: We analyze market trends and customer preferences to ensure the product has a strong market potential.
- Sustainability: Products that prioritize eco-friendly materials and processes are given preference, aligning with our commitment to sustainability.
Our Criteria for Product Selection
Our product selection is guided by a set of stringent criteria:
- Innovation: We seek products that bring something new or significantly improved to the market. Innovation is at the heart of every product we choose.
- Design: The products must not only function well but also boast a compelling design. We believe good design is a blend of form and function that creates an emotional connection with the user.
- Usability: The products we select must be user-friendly, accessible, and add convenience to our customers’ lives.

